Programme

Wednesday, April 10th, 2024     14:00–18:00 Arrival, participant registration, and accreditation   19:00–21:00 HALL: Grand Dalmatia     The opening ceremony of the 6th international congress on rural tourism and the awarding of the best young farmer in 2024.     "Our Beautiful Homeland" and "Ode to Joy"     Nera Gojanović and Vladimir...
 
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Congress activities

 
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Thematic area 8 – Challenges of Human Resource Management

Lifelong learning for rural tourism Formal and informal education for rural tourism Work placement and professional training of employees Challenges concerning lack of competent workers Foreign workers in rural tourism Practice Talks – Examples of Good Practice from the Public and Private Sectors (case studies, presentations, posters)
 
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Thematic area 7 – Challenges of Adapting Rural Tourism to Vulnerable and Underrepresented Groups

Employment and self-employment of vulnerable groups through rural tourism Education of local stakeholders and sensitisation for adapting the tourist offer to vulnerable and underrepresented groups Ensuring accessibility for disabled persons and other vulnerable groups Challenges in adapting tourist experiences to different vulnerable and underrepresented groups Challenges in overcoming cultural and language barriers Issues in creating an inclusive environment that promotes diversity and does not tolerate discrimination Practice Talks – Examples of Good Practice from the Public and...
 
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Thematic area 6 – Interest Grouping and Networking in Rural Tourism

Integral quality management in rural tourism – rural excellence Quality systems and standardisation regarding the originality of the offer Establishing supply chains for placement of agricultural products through tourist consumption in rural tourism by using new technologies Education of local stakeholders and sensitisation for sustainable development of rural tourism Monitoring, analysis and dissemination of data on tourist satisfaction in rural tourist destinations Networking of local stakeholders Role of Destination Management Organisations (DMOs) and Destination...
 
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Thematic area 5 – New Technologies and Use of Artificial Intelligence in Rural Tourism

New technologies in digital marketing Role of social networks and media in communicating with consumers Smart villages – Smart rural communities Role of virtual reality (VR) and augmented reality (AR) in creating the experience of a rural destination Monitoring visitors’ preferences and satisfaction by using artificial intelligence and creating personalised recommendations Use of artificial intelligence in resource management in rural areas Monitoring the ecological impact of tourism on rural areas with the help of artificial intelligence Practice Talks – Examples of Good...
 
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Thematic area 4 – Innovation and Rural Tourism

Innovation in rural tourism as a means of increasing competitiveness Innovative approaches to interpretation of rural heritage Development of rural cultural centres Development of sustainable infrastructure and environmentally conscious accommodation facilities with a view to increasing competitiveness of rural tourism Use of alternative means of transportation in creating the rural tourism offer Practice Talks – Examples of Good Practice from the Public and Private Sectors (case studies, presentations, posters)
 
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Thematic area 3 – Special Forms of Rural Tourism – New Challenges and Opportunities

Special forms of nature-based tourism – opportunities and challenges Tourism in protected areas of nature Green tourism Trends in the area of outdoor recreation and opportunities for rural tourism Active vacation in rural tourism Healthy diet and rural tourism Food and wine tourism in rural areas Cultural tourism in rural areas Role and impacts of public events in areas with no tourist activity Possibilities for developing other special forms of tourism in rural areas Practice Talks – Examples of Good Practice from the Public and Private Sectors (case studies,...
 
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Thematic area 2 – Rural Tourism: Sustainable Alternative

Ecological approach as a means of increasing competitiveness of rural tourism Natura 2000 ecological network Use of renewable energy sources and energy efficiency in rural tourism facilities Physical planning in rural tourism Challenges regarding accommodation offer in rural tourism Entrepreneurship in rural tourism Use of integrated marketing communications in rural tourism Branding of tourism products and destinations in rural tourism Development, promotion and implementation of thematic tourist itineraries and cultural routes Practice Talks – Examples of Good Practice from the...
 
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Thematic area 1 – European Rural Space: Yesterday, Today, Tomorrow

Long-term vision of the European Commission for rural areas Role of LEADER/CLLD in the integrated development of rural and fishing areas Rural space and the new EU Common Agricultural Policy (CAP) Rural development: objectives, measures and projects Demographic changes in rural areas Economic structure of rural areas Infrastructure of rural areas Natural resources of rural areas Cultural and historical heritage of rural areas Preservation of plant and animal resources (old varieties and species) on the holding Climate change and tourism Practice Talks – Examples of Good Practice...
 
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